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Home ยป Consumer Behavior

As an act of self-disclosure, workplace creativity can be risky business

It’s increasingly common for managers to direct employees to “be creative” during office brainstorming sessions. But should employees acquiesce to …

04/09/2019

In product design, imagining end user’s feelings leads to more original outcomes

Developing original and innovative products is critical to a company’s long-term success and competitive advantage. Thus, gaining a better idea …

15/08/2019

Common scents don’t always make the best perfumes, suggests mathematical study

Perfumes that use the most popular scents do not always obtain the highest number of ratings, according to an analysis …

03/07/2019

Combing through someone’s phone could lead to end of relationship — or not

For some people, the thought of their partner, friend or colleague snooping through their phone, reading their texts and emails, …

30/05/2019

Creativity: A question of impulsiveness: Economists have conducted research into how to best allocate time between creative and routine tasks

How can employees’ working time be organised so as to enable them to perform in the best possible way when …

23/05/2019

People recycle more when they know what recyclable waste becomes

Researchers from Penn State University and Boston College published a new paper in the Journal of Marketing, which finds that …

16/05/2019

The nearer the friends, the stronger the regional identity

A new job, an academic career or a romantic relationship — there are many reasons for young people to move. …

12/03/2019

What makes people willing to sacrifice their own self-interest for another person? Study’s findings may have troubling implications for ethical behavior

In a new Northwestern University study, researchers show that people are more willing to sacrifice for a collaborator than for …

05/03/2019

Better analysis of psychological flexibility: Psychological flexibility — the bedrock of a much-used psychological therapy

According to figures from NHS England, some 1.4 million people were referred for NHS mental health therapy during 2017. This …

11/01/2019
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